The report contains 12 charts over 16 pages on 19 of the most popular instant messaging services in the following sections...
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Section 1 - Social media users' opinions about instant messaging services
- 1.1 General Sentiment
- 1.2 Comparative Sentiment
- 1.3 Reach of opinions on instant messaging services
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Section 2 - Why do social media users hate or love instant messaging services?
- 2.1 Top reasons for negative opinions
- 2.2 Top reasons for positive opinions
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Section 3 - Profile of Social Media Commentators
- 3.1 Who is talking about instant messaging services on social media?
- 3.2 Who loves instant messaging services?
- 3.3 Who hates instant messaging services?
- 3.4 When do social media users comment about instant messaging services?
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Section 4 - Rankings and Results
- 4.1 Top 10 instant messaging services in 2011
- 4.2 Changes in public sentiment for the most talked about instant messaging services
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Section 5 - Methodology
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